Legal Marketing 
Get Visible!(0)
Visibility, or lack thereof, is a common problem for lawyers who work in mid-to-large sized law firms. Attorneys have a tendency to believe that colleagues will be eager to cross-sell their services.
Full Story»Cross-Selling: Why Law Firms Drop the Ball
Sales of any kind can be extremely difficult for some people. There are many reasons why people falter, but there are solutions to help you dig yourself (or your firm) out of sale rut.
5 Ways to Become a Recognized Legal Expert
Lawyers need to start marketing themselves and show people that they’re experts in their fields. Here’s how to become a recognized specialist – in this case a legal expert – with trustworthy credentials.
What We Can Learn from Apple’s Simple Marketing Philosophy
This three-point marketing philosophy has served Apple for decades, and can also be a prime example for your business practices.